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Retail Marketing

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Retail Marketing

Despite the dominance of online sales, retail book marketing still plays a huge role for self-published authors.

You’ll just need help to get your hard work on the shelves and into the hands of paying customers. And that’s where our retail marketing service comes in!

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Bookseller service

£349

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Bookstore Returnability

£499

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Books etc service

£499

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Amazon Advertising Service

£199.00

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Book signing service

£499.00

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Bookseller service

New Generation Publishing was the first company to announce a book sales service, which offers direct sales representation for authors.


Our team has nearly 40 years' experience in book sales and can put your hard work in front of both chains and independent outlets. We’ll even approach libraries and wholesalers for you.

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Bookstore Returnability

This unique service aims to meet the needs of bookstores who want returnable books. With our Bookstore Returnability service, you can benefit from this market.


If you opt for this service, your book will be displayed as returnable in retailers in both the UK and US and lasts for 12 months.

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Books etc service

Imagine putting your book in front of 1 million book-buyers. With our Books etc service, you can do just that with a banner placed on the Books etc website.


It’ll feature on their homepage and as one of their featured books. Books etc has a database of over 1 million book buyers - a colossal audience you shouldn’t miss out on.

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Amazon Advertising Service

Amazon is the world’s largest book retailer and is a key place for authors if they want to be found by loyal buyers.


Getting set up on Amazon isn’t as easy as you might think, which is why you can lean on the New Generation Publishing team to get you on there super fast and in the best shape possible.

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Book signing service

Ready to meet you adoring fans? Our book signing service will guarantee a bookshop signing in a retail outlet near you.


You’ll work with one of our sales representatives to have 25 copies of your book for the event and to ensure as many people as possible are there to greet you on the day.

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